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- š This Week's Hack: Hidden SEO gold
Hey, Marketers! SnapChat is adding Sponsored Snaps, similar to LinkedInās InMails, and Promoted Places, a feature that will let businesses highlight their stores on Snap Map. It looks like Snapās focus continues to be on helping SMBs, which reminds us ā¦ Ready for some marketing help? Keep reading!
Top 3 Headlines:
YouTubeās giving Shortsā creators more options to customize their thumbnails, WordPress is locking down security for plugins and themes, and X is launching a new TV app.
This Weekās Growth Hack:
Unearth hidden SEO keyword gold š„
Feel like you've hit a wall with keyword research? There's always more beneath the surface.
The trick? Use Google Search Console filters to dig up those high-converting, hidden keywords.
After you add a Customer query filter for low-funnel keyword modifiers, set your time frame to the last 28 days and filter for positions greater than 25.
Get the whole guide to uncovering valuable keyword opportunities from Ben Goodey.
Source: Ben Goodey
Super Solved:
If your business has multiple services, itās a good thing ā¦ right? š¤¹
Fueled approached Taktical with a straightforward goal: Boost traffic and leads š
Their one service, Fueled, is a mobile app design and development, web-based product design and development, and digital transformation š± and their other, Fueled Collective, is a co-working space, where dynamic start-ups thrive š„ļø
But there was a catch š£
They had no existing SEO or SEM strategy. They were practically invisible online, with zero virtual presence and no inbound leads to speak of š«£
Our Takticians š¦ø knew they needed to complete a digital overhaul to give both Fueled Collective and its sister company, Fueled, the focused attention they deserved š
First, we revamped their digital spaces to be search-friendly and conversion-focused. This included targeting 100+ high-value keywords to maximize visibility where it mattered most š
Next, underperforming ads were axed and the budget was reallocated to top performers, which amplified ROI šŖ
Then we brought in the heavy hitters to handle content creation, PR outreach, and link-building strategies š¢
Finally, we set up internal SEO protocols and upskilled the clientās own team for long-term growth š
The results? An $8 million in added revenue, a 488% increase in traffic, and a whopping 400 additional leads per month š
Talk about transformational! So, when youāre ready to transform your businessās talents ā¦
Open Roles
Required Reading:
Wix vs WordPress for SEO: An In-Depth Comparison of SEO Features and Performance
No matter your companyās size, choosing the right platform to build your website is a crucial decision. This choice impacts your siteās aesthetics, visual appeal, and visibility in search results. So the question becomes: Should I use Wix vs WordPress for SEO? Weāre breaking down the pros, cons, and features to help you decide which oneās best for increasing your businessās online presence and success.